Frequently Asked Questions
MARS FINDER Categories
What is a website search?+
It is a function that enables users to search within a website that they have visited. At present, these searches are normally performed using Google or Yahoo. However, website searches are required not only for user navigation but have also become an essential tool due to the increase in the number of pages on corporate websites. A search of relevant pages can be performed when the user inputs a keyword in a website search window.
How do I use your service?+
The search result screen prepared on your server will be sent via API communication in json format.
What is the feature of MARS FINDER?+
Instead of simply showing you text, MARS FINDER provides you a search results with vivid search images. By “visualizing” the click destination, the amount of information that can be provided to the user is dramatically increased, and as a result, the user can quickly and easily access the information that they want. Meanwhile, MARS FINDER is provided as a cloud service.
What kind of content will be searched?+
Mainly Html and PDF will be searched.
Generally, dynamic pages are also searched (only pages that can be accessed by the GET method of HTTP request). Some pages with authentication may not be available. Please consult in advance if you have any concerns.
What is a search unit?+
MARS FINDER manages search target chunks with the concept of “unit”.
For example, in the case of MARS FLAG, units are divided into Japanese site, Simplified site, Traditional site, and English site, and you can search, log total, browse and set various units.
Is there a limit to the number of pages that can be searched for content?+
There are no particular restrictions.
It has been installed on a site with more than 2.5 million pages.
Can I search for sites that have not been published yet?+
We can respond according to your consultation.
There are also achievements.
How often do you update the data on the search pages of your site?+
It is set daily to monthly depending on the volume of documents to be crawled.
* The deleted data will also be deleted from the data on the search target page at the same frequency.
* With the setting of short cycle crawl, you can reflect the specified URL in the search result at a shorter timing than normal crawling.
Can it be used on websites with restricted access due to Basic Authentication?+
It is possible to register multiple sites (domains) as crawling targets in one search unit (search target), or to search across multiple search units. By implementing a cross-sectional search that bundles multiple sites, you can use our site search as a guide to each product / campaign site and site in each country. Furthermore, by separating the cross-sectional search and the search for each site, it is easy for the user to narrow down the information according to their own purpose and quickly reach their target page.
Can I instantly differentiate which category does a page belong to?+
You can use the function called “Title Icon”.
You can display an icon image on each page information displayed on the search result screen from the administrative screen.
Can I narrow down the search results by category?+
“Category” function is available.
You can specify the category classification of the target page arbitrarily, and you can use it optimally for categorizing the site contents such as product information, company information, news, etc. based on URL.
Can fuzzy searches be performed?+
You can use the “synonym” function.
You can eliminate omissions in search by responding to general notations such as instruction manuals, manuals, and notations that are unique to your site.
Can I have hierarchy in categories and narrow down the details when searching?+
A function called “drill down” is available.
Search target pages can be categorized based on URL by having a hierarchical structure (up to 3 layers). Since you can pinpoint the information you want from a large amount of data, you can improve usability and reduce the withdrawal rate.
Instead of creating the search result screen on our side, we have our page on MARS FLAG’s server(the old version). What is the difference from the newest method now?+
MARS FLAG offers three search services and one site quality management tool in a cloud service.
- MARS FINDER, a site search that collects website improvement indicators and uses them to build engagement
- Web catalog search “MARS PRODUCT SEARCH” that automatically converts Excel product data into a Web catalog
- Go straight to the product in one second from the search window! “MARS EXPLORER”, a highly functional suggestion for EC sites, and a search window recommendation display
- MARS QUALITY, a website quality management service, a tool for quickly finding quality issues on websites
Can I have keyword suggestion when entering search terms?+
You can use the function called “Intelligent Advisor”.
This is a function that complements the input by displaying the suggested words that are candidates for input in real time during key input.
Suggested words are words included in the search range, and the search results always exist, so you can avoid 0 search results by using the suggested words.
Do you support typos and ambiguous searches?+
“Maybe function” is available.
Displaying what seems to be the correct keywords on the search results page saves the user from having to re-enter the search keywords.
Is it possible to prioritize the display of specific pages to website visitors?+
Yes. This can also be performed using the Hot Search function.
Can I display extra words related to the search keyword?+
“Related Search Keywords” function is available.
The co-occurrence word related to the keyword searched from the words existing in the website is displayed on the search result screen. Improve the ease of movement within the website and increase the time spent on the site.
Can I display the ranking of popular search keywords?+
You can use the “keyword ranking” function.
“We can display the ranking of the keywords searched by the site search. By knowing the keywords that are searched frequently (popular), we can discover a new interest in the company, improve the mobility of the website, You can increase the amount of time you spend on the site, and you can generate organized rankings as well as raw data.
What is an “Intellis Snippet”?+
The description (snippet) below the search result title is generally displayed as an excerpt from the body of the content, but the MARS FINDER IntelliSnippet analyzes the content to determine page-specific information, Identify important words and sentences, and automatically generate and display easy-to-read sentences that are more interesting to users.
Can I display pictures, such as screenshot, in the search results?+
Page capture images can be displayed next to search results.
Furthermore, if you use the function called “Zuba image”, you can display the image of the specified product or service on the search result screen instead of the captured image. By displaying the product image in a large size, you can intuitively determine the information, and you can also expect the effect of evoking new interest and moving around the site.
In what order can the search results be displayed?+
Normally, the search results are displayed in “more matching order of keywords”, but by selecting “new arrival order”, the pages with newer update dates are given priority from the pages matching the keywords.
* The update date is based on the content’s lastmodified or the date information described in the tag specified by us.
Is it possible to customize the search order?+
By using the “accuracy adjustment” function, it is possible to post any URL with the specified word at the top of the search results. The basic search algorithm is the matching order, and the title, meta description, keyword content ratio such as H1, etc., and the length and depth of the path are comprehensively quantified to determine the ranking. You’ll be able to customize the search order by “accuracy adjustment” function.
What are the some of the functions of the administrative screen?+
You can browse the search log, set up the site search, manage the administrative users. You can refer to the manual (PDF) such as operation methods from the administrative screen.
What kind of search log can I see?+
- Search keyword
- Click (URL)
- Click (keyword)
- Keywords with 0 click
- Keywords with 0 search result
- Referers and keywords
- Composite search keyword
What are keywords with no matching results?+
This data counts the keywords with no matching results. This data can be used as an indicator for website improvement by confirming user trends.
What are keywords with no clicks?+
This data counts the keywords that have never been clicked, even though the search results are displayed. This data can be used as an indicator for website improvement by confirming user trends.
How long is the contract period?+
Basically, it is for one year or longer.
What kind of information is required at installation?+
Configuration is possible using information about the number of crawl documents, the crawl starting URL, and header and footer information for the search results page.
Is access using IPv6 protocol possible?+
We support using IPv6 protocol, and there are already several case studies.
Do you support English sites and other foreign language sites?+
In addition to English, MARS FINDER supports 21 languages in a total, including Chinese, Korean, Thai, and more. You can customize your search result, and freely create your own language template.